Services and Solutions
At Pointlogic, we help clients from a wide range of industries to make smarter business decisions, using our unique combination of analytical skills, consulting experience and mathematical modelling expertise. We work together with clients, generating insight into strategic and tactical choices and then delivering concrete, software-based solutions that can be actioned and distributed.
Pointlogic is focused on a number of core client groups:
Marketing
For major advertisers it becomes more and more important to find solutions in order to understand marketing ROI and to optimise strategic decision making concerning budgeting, marketing communication, consumer segmentation, etc. read more...
Media
Media agencies trust Pointlogic for their planning and buying tools in order to gain a competitive advantage and to increase internal efficiency. Media owners use solutions provided to value their media and to manage and optimise their revenue. read more...
Human Resources
Personnel officers and financial managers utilise Pointlogic techniques to manage and introduce flexible employee benefits, negotiate collective terms of employment and forecast future development of labour population and costs. read more...
Other
Pointlogic's Management Science techniques provide solutions that are both fact-based and actionable. They have already been used in many industries to tackle numerous challenges. read more...